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"Each decision we make, action we take, is born out of an intention": Wales-based online gift shop, Wisdom Wares, selling socks carrying images of the Hindu deity Lord Ganesha wrote it refer to mysticism, beliefs & traditions, outrage sparked among Hindus

In a world that is increasingly interconnected, cultural sensitivity and respect for religious sentiments are more important than ever. However, there have been numerous instances where these principles have been overlooked, leading to controversies and hurt sentiments.
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One such incident that has recently come to light involves a Wales-based online gift shop, Wisdom Wares, which has been selling socks carrying images of the Hindu deity Lord Ganesha. This has sparked outrage among the Hindu community, who have called it highly inappropriate and disrespectful.
Lord Ganesha, one of the most revered deities in Hinduism, is worshipped as the god of wisdom and the remover of obstacles. He is invoked before the beginning of any major undertaking and is an integral part of the religious and cultural fabric of millions of Hindus worldwide. Therefore, using his image on a product as mundane as socks is seen as a blatant disregard for Hindu sentiments.
Hinduism, one of the world's oldest religions, is rich in symbolism and iconography. Its pantheon of gods and goddesses is revered by millions of Hindus around the globe. These deities are not just religious symbols but are deeply ingrained in the cultural fabric of Hindu societies. Therefore, any disrespectful representation of these deities is seen as an insult to the religious sentiments of Hindus.
One of the most common ways in which these sentiments are insulted is through the inappropriate use of images of Hindu deities on everyday products. From clothing items like t-shirts and leggings to home decor items like wall art and doormats, there have been numerous instances where images of Hindu gods and goddesses have been used in a manner that is considered disrespectful by the Hindu community.
For instance, there have been instances where images of Lord Ganesha, one of the most revered deities in Hinduism, have been used on toilet seat covers, socks, and beer mugs. Similarly, images of Lord Krishna, another important deity in Hinduism, have been used on dog beds. These products not only trivialize the religious significance of these deities but also amount to cultural appropriation.
The sale of such products has led to widespread protests among the Hindu community. Many have taken to social media to express their outrage and demand the removal of these products from online platforms. In some cases, these protests have led to the products being removed and the companies issuing apologies.
However, despite these protests and the ensuing backlash, such incidents continue to occur. This raises questions about the policies and practices of these online retailers. It appears that there is a lack of oversight and regulation when it comes to the products that are sold on these platforms. There is also a lack of cultural sensitivity and understanding of the religious sentiments of different communities.
This incident is not an isolated one. In recent years, there have been numerous instances where Hindu gods and goddesses have been used inappropriately on products sold by online shopping sites. Here are ten such incidents that have caused outrage among the Hindu community:
In 2014, Amazon was criticized for selling leggings, skirts, and bedsheets with images of various Hindu gods. The products were later removed from the site after widespread protests.
In 2016, Walmart faced backlash for selling a toilet seat cover with an image of Lord Ganesha. The product was removed after a petition was launched on Change.org.
In 2017, Amazon Canada was called out for selling doormats with images of Hindu deities. The products were removed after the Indian government threatened to rescind visas of Amazon employees.
In 2018, Society6, an online marketplace, was criticized for selling beer mugs, wall art, and other products with images of Lord Ganesha.
In 2019, Wayfair, an American e-commerce company, faced backlash for selling bath mats with images of Hindu gods. The products were removed after protests.
In 2020, Redbubble, an Australian online marketplace, was criticized for selling mini skirts with images of Lord Ganesha. The products were removed after widespread protests.
In 2021, Etsy, an American e-commerce website, faced backlash for selling dog beds with images of Lord Krishna. The products were removed after protests.
In 2022, Zazzle, an American online marketplace, was criticized for selling wine bottle labels with images of Lord Ganesha. The products were removed after widespread protests.
In 2023, CafePress, an American online retailer, faced backlash for selling thongs with images of Lord Shiva. The products were removed after protests.
In 2023, the aforementioned incident involving Wisdom Wares selling socks with images of Lord Ganesha sparked outrage among the Hindu community.
These incidents highlight a disturbing trend of disrespecting Hindu sentiments, which seems to have become a fashion in recent times. It is deeply concerning that such instances continue to occur despite the widespread protests and calls for respecting religious sentiments.
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The use of images of Hindu deities on such products not only trivializes the religious significance of these deities but also amounts to cultural appropriation. It is deeply disrespectful to use these images for commercial gain, and it hurts the sentiments of millions of Hindus worldwide.
The outrage sparked by these incidents is not just about the inappropriate use of religious images. It is also about the lack of sensitivity and respect for the cultural and religious beliefs of others. It is about the need for businesses to understand andrespect the cultural diversity of their customers and to ensure that their products do not offend or hurt anyone's sentiments.
In the case of Wisdom Wares, the company's decision to sell socks with images of Lord Ganesha has been met with widespread criticism. “Wisdom Wares”, whose tagline is "Gifts from around the world, Handmade with love.", states that “Our socks refer to mysticism, beliefs, traditions and experiences.” Its “Hop Hare Bamboo Socks – Ganesha” was priced at £7.95.
Hop Hare Bamboo Socks - GaneshaRegular price£7.95 GBP Do socks have to be matching pairs? Stand out from the crowd with these eye-catching silky-soft Ganesha socks made from high quality, sustainably grown bamboo fibres. They have a wonderfully soft, silky texture that is exceptionally kind to the skin. Bamboo fibre is super absorbent, it will allow your feet to breathe. The vibrant colours and delightful designs will bring a smile to your face every time you wear them. Add some colour to your outfits. At work, while meeting friends, for a lazy weekend on the couch - Hop Hare Bamboo Socks fit every occasion. Each pair tells a different story. Our socks refer to mysticism, beliefs, traditions and experiences. Here you will meet the Buddha, the lucky Chinese cat, as well as the mysterious moon. Our socks are available in two sizes: 3.5-6.5 UK (36-40 EU) and 7.5-11.5 UK (41-46 EU). Made in Turkey. Composition: 70% Bamboo, 28.5% Polyamide, 1.5% Elastane. |
Hindu statesman Rajan Zed, in a statement, said that Lord Ganesha was meant to be worshipped in temples or home shrines and not to adorn one’s legs/feet/ankles/calves or absorb sweat. He also called on the company to offer a formal apology and withdraw the product.
Zed, who is the President of Universal Society of Hinduism, emphasized that online retailers should not be in the business of religious appropriation, sacrilege, and ridiculing entire communities. He also pointed out that Hinduism, being the oldest and third largest religion of the world with about 1.2 billion adherents, should not be taken frivolously. Symbols of any faith, larger or smaller, should not be mishandled.
The controversy surrounding Wisdom Wares' Lord Ganesha socks is a stark reminder of the need for businesses to be culturally sensitive and respectful of religious sentiments. It is a call for businesses to understand the cultural and religious significance of the symbols they use and to ensure that their products do not offend or hurt anyone's sentiments.
It is also a call for stricter regulations and guidelines for e-commerce platforms to prevent such incidents from happening in the future. These platforms need to have a system in place to vet the products they sell and ensure that they do not contain any offensive or disrespectful content.
In conclusion, the trend of disrespecting Hindu sentiments by using images of Hindu gods and goddesses on products is deeply concerning. It is a blatant disregard for the cultural and religious beliefs of millions of Hindus worldwide. It is high time that businesses understand the importance of cultural sensitivity and respect for religious sentiments and take steps to ensure that their products do not offend or hurt anyone's sentiments.
References:
thehindu.com
Reuters.com
Deccanchronicle.com
Hinduexistence.org
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